WELCOME TO THE JUNGLE
HOW WE USE AI
How we use AI, and where we don’t.
AI is in our plumbing, like it is in everyone’s. It is not what you pay us for. Here are the rules it works under.
Where it helps.
- Researching companies and people before we contact them
- Drafting first versions of messages, in your voice
- Sorting replies so interested people get picked up fast
- Keeping your pipeline and reports up to date
Where a person is always in charge.
- Every message is approved by you or your named NEON GORILLA account lead before it sends
- Every target list is signed off by you before any outreach starts
Guardrails.
- Your accounts only, no fake or rented profiles
- Safe volumes, daily limits enforced by our system
- Business contact data only, personal addresses discarded
- Opt-outs honoured straight away on every channel
- No made-up claims, everything we say about results is real and dated
- No surprises, ask and we will show you
Your data.
- Yours, and you take it with you if you leave
- Each client’s data kept separate
Who is accountable.
Ben Fildes, founder. hello@neongorilla.co.uk. Reviewed every six months, or sooner if the law changes.