
AI SALES FOR CONSTRUCTION & TRADES
CONTRACTS COME FROM CONVERSATIONS
The best firms in your region are not winning work because they tender harder. They know the MDs and commercial directors before the tender exists. AI Sales builds those relationships at scale, from your own LinkedIn account.
Construction is a relationship industry that has never had a relationship system. Work comes from who knows you: the main contractor's commercial director, the housebuilder's MD, the facilities lead who remembers your name. Those relationships were built at site visits and trade shows, one handshake at a time, which is why growth has always meant either hiring business development people or waiting for the phone to ring.
The market is enormous and lumpy: ONS construction output data puts the UK industry well north of £130 billion a year, and the pipeline swings with it. Meanwhile the decision-makers have quietly moved online. The MDs, QSs and commercial directors you need are on LinkedIn every week, and most of your competitors have no idea how to reach them there. Salesforce's research shows 87 per cent of sales organisations now using AI; construction firms are barely at the start of that curve, which is exactly the opportunity.
How a construction firm runs AI Sales
We run AI Sales campaigns for construction and trades businesses today: targeting MDs and commercial directors at the companies you want contracts from, filtered by region, sector and hiring activity, because a firm that is hiring is a firm with work on. The AI opens the conversation on your own account, in plain English, no marketing fluff. You approve every message. Warm conversations land in one pipeline, and the follow-up happens by email automatically. One recruitment client working construction desk-to-desk saw 521 conversations and 6 booked meetings in the first 12 days.
Two supporting plays if you want the full food chain: AI Search makes sure you appear when a developer googles or asks an AI for firms like yours, and per Gartner's forecast that AI-assistant channel is where half of search attention is heading by 2028. AI Social turns site photos and finished jobs into a steady presence your buyers see between projects.
Costs are fixed and small against a single contract: £250 a month for the Trial agent, or the Full AI Sales build at £3,500 plus £400 per account per month, with the guarantee: one new client in 90 days or every penny back. Price one contract against that on the ROI calculator.
FROM A LIVE CONSTRUCTION-SECTOR CAMPAIGN
Construction firms ask us
Our buyers are not really on LinkedIn, are they?
The trades often are not. The people who award commercial contracts are: MDs, commercial directors, quantity surveyors and developers. We build campaigns from live data, so you see the list before anything sends.
We win work through tenders. How does this help?
Being known before the tender is the oldest advantage in the industry. The engine builds those relationships months ahead, so your bid is not a cold name on a list.
Who writes the messages? We are not marketers.
We do, in plain English, in your voice. You approve everything before it sends. No jargon, no cringe.
What does it cost?
Trial: £250 per account per month. Full AI Sales: £3,500 one-off plus £400 per account per month, with the 90-day new-client guarantee.
KNOWN BEFORE THE TENDER
15 minutes. Tell us the contracts you want and we will show you the people who award them.


